Marketing Specialist

Feel Seen at Thrive!

Company Information: Learn more about Thrive Communities here.

Salary:$31-$36 an hour DOE 

Schedule: Full-time; Monday - Friday 9 am - 6 pm

Our purpose is to create a community where people feel seen, because we believe when people feel seen, they thrive. By cultivating award-winning workplaces, we foster an environment of connection, compassion and fun that our personnel extend to everyday life at their communities. Happy, inspired associates lead to happy, supported residents. We are dedicated to our boutique, at-scale approach to property management and building communities that flourish, which stems from hiring strong associates to grow with Team Thrive! Voted one of Washington's best workplaces 8 years in a row, and Portland’s best workplaces 2 years in row, Thrive builds on its culture by offering the following benefits: 

• 32 Paid Days off Per Year (PTO, Paid Holidays, Paid Personal Day, Paid Days of Service)
• Paid Birthday Off
• Generous Employer Matched 401k plan!
• 30% Housing Discount with Ownership and Regional Manager Approval
• Medical benefits effective 1st of the month following your start date!
  • 100% employee medical & dental insurance paid for non-tobacco associates, 80% covered for tobacco using associates
  • Optional HMO dental plan including adult and child orthodontics
  • Vision option
  • $20,000 life insurance policy
  • Long-term disability coverage
• 24 hour Employee Assistance Program/Hotline
• Discounted Pet Insurance rates + additional voluntary benefit options
• $300 annual professional development/tuition reimbursement
• Training opportunities and career progression/growth plans! 

Marketing Specialist Purpose: 

The Marketing Specialist is responsible for managing and maintaining a portfolio of properties, keeping a pulse on each community in their portfolio and monitoring key performance indicators like conversion rates of marketing spends, occupancy and exposure. This role will be responsible for visiting all sites in their portfolio yearly to maintain strong connections with the operational teams, provide audits and budgeting recommendations, as well as be present in client calls to present marketing performance and strategies. Thrive’s marketing team is committed to improving marketing processes as a whole, and our specialist are instrumental to creating more efficient workflows and processes. This role will add value by refining Thrive’s in-house marketing reporting capabilities, providing data-driven insights and out-of-the-box ideas to support community success. Their work will enable Thrive to make strategic, nimble marketing decisions, improve internal processes and be a direct tie between the Marketing team and site teams.

Thrive’s purpose is to create a community where people feel seen because we believe when people feel seen, they thrive. Our values are to do the right thing, be a great place to work, and do work to be proud of. The MARKETING SPECIALIST is expected to meaningfully contribute to and perpetuate our purpose and values.

Marketing Specialist Job Responsibilities:

Monitor and audit their portfolio across all digital platforms, including but not limited to:

• Website
• ILSes
• Google Business
• Geofencing and Competitor Performance

Actively engage in quick-turn marketing efforts, including but not limited to:

• HelpDesk ticket service
• Updating concession specials
• Coordinating photography, virtual tour, and video shoots
• Implementing digital assets across all marketing channels
• Managing digital assets organization and storage
• Respond to Google reviews as needed
• Understanding and auditing unit floor plans
• Creating simple designs in Canva
• Placing print orders and coordinating SWAG orders
• Keeping branded files up to date
• Tracking approved budgets and timelines

Analyze advertisement performance and provide strategic plans, including but not limited to: 

• ILS increases or decreases recommendations
• Boosted advertising on social media
• Email marketing blasts
• Physical presence; signage, A boards, flags, etc
• Analyze Reputation.com KPIs and help make improvements
• Community outreach opportunities and event support
• Visit their portfolio of communities every year and provide a summary of findings to the marketing and operations team, along with a recommended budget for the next fiscal year
• Collaborate to create marketing reports and make recommendations based on data
• Continuously work to improve, streamline, and enhance the marketing presence of Thrive as a whole, and of each individual community
• Other duties as assigned by manager

Desired Skills & Experience

• 2 years minimum working in a relevant property management on-site role
• Ability to analyze data and draw logical conclusions that can be translated into action plans
• Ability to identify off-brand marketing and make suggestions for improvement
• Extreme attention to detail and organization
• A sharp eye for proofreading and/or authoring limited copy
• Proficiency in Microsoft Office, Yardi, Knock, RentCafe, and Canva (Enterprise preferred)
• Knowledge of property management advertising platforms and industry-specific advertising regulations
• Detail-oriented, analytical mindset with the ability to process complex sets of data across multiple software platforms
• Advanced organization and multi-tasking skills, ensuring efficient progress across many simultaneous projects
• Ability to work well independently and collaboratively
• Ability to work on in-office team days, 1-2 per week at the Thrive home office (additional as needed)
• Ability to visit site teams on location
• Commitment to continuous learning and improvement

Desired Competencies

• Service oriented – Willing to provide an exceptional level of internal and external customer service 
• Problem solving – Identifies and resolves problems in a timely manner
• Written and verbal communication – Writes and communicates clearly and professionally, able to communicate and present ideas
• Adaptability – Adapts to changes in the work environment with the ability to manage competing demands
• Dependability – Follows instructions, responds to management direction and demonstrates accountability
• Organization – Prioritizes and plans work activities while using time efficiently and thinking strategically
• Professionalism – Reacts well under pressure and treats others with respect and consideration

If you do not fully meet the qualifications listed above but feel you have the skills and experience to be able to be successful in this position, we welcome your application! Whether this or another position within Thrive, we would love to help you find the right role in our organization. 

Physical Requirements

• Stand and walk or sit alternatively depending on specific needs of the day. Estimated 10% of time is spent on feet and 90% sitting at a desk.
• Use of a computer and other office/ desk equipment 90% of the time. 

Equal Employment Opportunity

Diversity is celebrated at Thrive as we believe it makes us a better company. Our hope is that each associate feels welcomed, respected, and appreciated for their unique contributions. From our hiring practices, performance reviews, raise decisions, and opportunities for promotions, Thrive follows consistent and fair practices to ensure all Thrive employees and potential employees have an equal opportunity for employment and advancement based on merit, and are not discriminated against because of race, color, religion, national origin, age, sex, veteran status, pregnancy, childbirth, pregnancy-related conditions, disability, gender, gender identity, sexual orientation, or on any other legally protected basis. Our Human Resources department works with teams to make reasonable accommodations for those that require assistance in being able to participate in the interview process or meet the requirements of their position.

Background Check & Drug Screen Policy

Thrive Communities conducts background checks and drug screens for onsite property associates after the conditional offer of employment is accepted, in compliance with applicable federal, state, and local laws. Candidates will be asked to authorize these screenings and results will be reviewed by a designated HR representative. For questions about what will be reviewed on the criminal history, please contact careers@thrivecommunities.com.

The 4-panel drug screen tests for the following:

• Amphetamines including Methamphetamine
• Cocaine Metabolites
• Opiates including Codeine and Morphine
• Phencyclidine ("PCP")

Thrive Communities reserves the right to modify this policy at any time without notice.