About us
Bold Insight is an employee-owned user experience (UX) and human factors research agency. We span the product development life cycle; our research informs early product design to human factors validation, all to ensure user experiences are useful, usable, safe, engaging, and satisfying. Specializing in large-scale and global research, we work with digital, next-generation technology—medical devices to mobile apps, in-car systems to websites, back-office software to end-to-end customer journeys. We also practice what we preach: our company was designed around the employee experience. This effort was recognized in 2020, 2021, 2022, and 2023 by Crain's Chicago Business, who listed Bold Insight as the 4th Best Place to Work in Chicago (2020), Inc Best Workplaces (2022, 2023), and a certified Great Place to Work (2023). Visit the Bold Culture page on our website to learn more about our mission, get a peek inside our offices, and meet our team.